Our Story

Ethos Salon started with a simple goal: to create a place where great hair and great people come together. We wanted a space that feels warm and vibrant. A space where you can relax, be yourself, and leave feeling like your best version of yourself. That same purpose has earned us the honor of being voted Billings’ Best Salon by the Billings Gazette twice. It’s a recognition that reflects our ethos and the care we pour into every guest experience.

Billings Gazette Reader's Choice award badge for 2025 showing a sun, mountains, and text indicating it is the winner.
Logo of Billings Gazette featuring a sun with a mountain range, the text 'Readers' Choice', 'the Best of Billings', '2022 Winner'.

Our Vision

To redefine the salon experience in Billings through our commitment to advanced education and specialized expertise in extensions and lived-in color, creating a trusted environment where clients receive transformative results that exceed expectations and create lasting relationships.

Our Mission

We exist to nurture a thriving salon community where continuous education and proven strategies empower our stylists to create successful, balanced lives. Through our supportive and collaborative atmosphere, we enable our team to instill confidence in every guest who walks through our door. Our commitment to both stylist success and client experience creates an environment where everyone thrives.

Our Vibe

Ethos Salon is where creativity, community, and good vibes come together. Our stylists love what they do and it shows in every conversation and every transformation. We’ve built a space that feels welcoming and uplifting.

A woman with blonde hair and a nose piercing smiling while sitting sideways on a brown chair, wearing a black top and leather pants.

From the founder

When I opened Ethos Salon in 2022, my dream wasn’t just to create a big beautiful space, it was to build a home for artists like me to thrive. I’ve made it my goal to be surrounded by fellow stylists who value growth and and balance in their careers.

The education and well-being we weave into our lives behind the scenes translates into thoughtful, customized experiences for every guest.

Watching my humble vision turn into what Ethos is today and then become part of the Billings community has been such a wonderful reminder of how incredible it is when you create something special with a purpose!

I’m re-inspired everyday by the talent and passion of our team and by the guests who trust us to create and do what we love.

— Kaitlin, Founder + stylist

Salon tour

Pink hair clips with the brand name 'R-COLOR' lined up on a black surface, with other hairdressing tools blurred in the background.
A person with blond hair and glasses holding a tall glass of iced coffee with milk and foam.
Reception desk with a tablet displaying a welcome screen, a black gift bag with a business card, and a small orange container on a pink countertop at Ethos Salon.
A woman with long hair getting her hair washed at a salon. A customer is seated in a chair with their head in a white washing basin. A neon sign on the wall reads 'Boring hair is canceled'.
Shelf stocked with multiple boxes of skincare products, with one pink tube in the center.
Interior of a salon with a neon sign saying 'Boring Hair Is Canceled,' hair washing stations with white basins and black towels, shelves with hair products, a woman at the reception, and chairs with mustard-colored cushions.
Modern hair salon featuring brown salon chairs, wooden accent wall, white shelving unit, and sliding barn door with frosted glass panels.
A woman with long, blonde hair getting her hair styled, with a pink hair clip holding a section of hair up, while the stylist blows warm air on her hair.
Person washing a dog's fur with soap, creating lather during a bath.
Person with blonde hair getting hair dyed, hairstylist wearing black gloves applying dye to hair in a salon.
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